Handcrafted in Appalachia

Stay
Positive.

Hats rooted in the ridgelines, meadows, and wildwood of the American highlands. Worn by those who keep looking up.

Shop the Collection
Stay Positive — sun and wildflowers badge
Stay Positive· High Country Made· Appalachian Roots· Wildwood Spirit· Sun & Soil· Stay Positive· High Country Made· Appalachian Roots· Wildwood Spirit· Sun & Soil·
Stay Positive, Sunshine Mcgillicuddy, and Ellijay hats

Our Philosophy

Built for the
ridge walkers.

Every Stay Positive hat starts with the same idea — that the right piece of gear should feel like the land it came from. Earthy, honest, and built to last longer than the trail you're planning.

We pull our palette from the Blue Ridge in October, the high meadows in June, and the dark timber year-round. This is Appalachian headwear.

The Collection

Two designs · Three colorways each · Washed cotton · Embroidered

Sunshine Mcgillicuddy Series

Sunshine Mcgillicuddy — Olive

Sunshine Mcgillicuddy

Washed Olive

Best Seller
Sunshine Mcgillicuddy — Navy

Sunshine Mcgillicuddy

Washed Navy

New Arrival
Sunshine Mcgillicuddy — Maroon

Sunshine Mcgillicuddy

Washed Maroon

Classic

Ellijay Series

Ellijay — Olive

Ellijay

Washed Olive

Best Seller
Ellijay — Navy

Ellijay

Washed Navy

New Arrival
Ellijay — Maroon

Ellijay

Washed Maroon

Classic
Stay Positive badge

Where the sun meets the soil.

Appalachian Headwear — Rooted in the High Country

01

American Made

Sourced and structured in the United States. No shortcuts on materials, no shortcuts on craft.

02

Land-Driven Design

Every colorway is pulled from the Appalachian landscape — the ridges, the foliage, the sky at 4,000 feet.

03

Stay Positive

It's not just a name. It's the reminder on your brim when you need it most — on the trail, in town, anywhere life takes you.

Our Roots

From the
high country.

We started Stay Positive because we believed headwear should carry a sense of place. Not a trend, not a logo from nowhere — something that felt like home ground.

Born from the trails, meadows, and autumn woods of the Southern Appalachians. Every stitch carries that elevation.

Stay Positive moss green hat detail

Get in Touch

We'd love to
hear from you.

Questions about the collection, custom orders, wholesale inquiries — send us a note and we'll get back to you from the high country.

sunshinemcgillicuddy@gmail.com